Whether you like it or not, the majority of the potential clients you reach out to will turn you down. All of this rejection can place a major damper on your spirits. And if you try to sell your services to people while in this state of defeat, people will see your misery and reject you even further. Accept the fact that you will be turned down very often and stay optimistic. Now, this optimism should be maintained, not only for new potential clients, but also for the ones that have turned you down. Just because someone tells you “no” once does not mean that this will be the case the next time you ask him or her. Sometimes it may take four or five refusals before someone finally agrees to become your client. So keep your chin up and embrace rejection as part of the normal process of sales and marketing.
I think that you have to believe in your destiny; that you will succeed, you will meet a lot of rejection and it is not always a straight path, there will be detours – so enjoy the view. - Michael York