Social media and the Internet allow people to take their opinions and gossip to a whole new level. Perhaps someone somewhere has said something questionable about you or your business using social media. The Internet is anything but private, so it is up to you to track these mentions and, instead of getting offended by negative comments, regard them as a source of constructive feedback. If your language business is new or significantly small, you may also find it useful to see what people are saying about your competitors’ businesses. Keep yourself “in the loop” and find out what is happening in the industry. Feedback and news about other people can come in very handy for your own business.

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